Thursday, May 24, 2012

Clvr Interview


Clvr Q&A with Holli Gibson, creator of LamanBlu children’s clothing line, and designer on the verge of greatness…if you help her (yes, you)

Designing clothing is no undertaking for the faint of heart, especially designing clothing for some of the market’s toughest customers: moms. Vision and fortitude are both necessary qualities in this industry, where moms demand clothing that is at once comfortable for their children, healthy on their skin, easy to wash, can stand up to rough play, and is above all, cute. 
One woman who understands this more than anyone is Holli Gibson, creator of the LamanBlu eco-friendly children’s clothing line, and a mother herself. Holli has somehow – brilliantly – designed a clothing collection that fits the description above. LamanBlu pieces are fundamentally wearable, adjustable, useable, washable, playable, AND adorable. THESE are the clothes you want to buy for your children.
“So why haven’t I heard of LamanBlu yet?” you may be asking yourself. Well, the line is relatively new, debuting in 2009. And it’s currently only available online and through upscale specialty boutiques. However, Holli now has the opportunity to take her collection to the next level and show at the prestigious ENK Children’s Club show in New York in July. This will propel LamanBlu further than ever, potentially into stores nationwide. This would be a dream come true for Holli, who has been designing for other companies her whole professional life. Now it’s her turn. But it’s not that simple.
Holli needs help – $4,000 worth of help – to get LamanBlu to New York. Still essentially a startup, LamanBlu is on the cusp of greatness, but needs a helpful push. Holli hopes this push will come from people willing to pledge $1 to $750 (and up) through Kickstarter.com, the world’s largest funding platform for creative projects. Offering various prizes for different donation amounts, Holli is raising funds just as creatively as she designs clothes.
Learn more about Holli and LamanBlu below, and find out how you can help get them both to New York in July.

No comments:

Post a Comment